Day: February 7, 2014
Playing the Price Game | STORES.org
The catalyst behind this move is “dynamic pricing,” a strategy that is the direct result of Internet price transparency. It refers to frequent price changes based on customer traffic, demand, weather, time of day, loyalty card data, competitive factors and some complex algorithms. The concept of dynamic pricing has been enormously successful for industries like […]
Amazon tightening grip on showrooming
Amazon takes showrooming to next level with image recognition … mobilemarketer.com Amazon is tightening its grip on showrooming with a new image recognition application feature that cuts down on the number of steps it takes for a consumer to find and buy a product – read full story by Mobile Marketer’s Lauren Johnson […]
Abercrombie & Fitch uses predictive analytics for design, pricing | Chain Store Age
Read full article published BY DAN BERTHIAUME OF Chain Store Age Magazine: Abercrombie & Fitch uses predictive analytics for design, pricing | Chain Store Age. “By using First Insight to identify more winning products and price them appropriately, we are increasing speed to market with the right styles which will yield increases in sales and margin. . . […]