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What Amazon Knows That Distributors Don’t – Internet Retailer
An interesting blog post by Ragda Bodla (Director, Industry Marketing, NetSuite Inc.) on Internet Retailer today is a good read: “What does Amazon know about succeeding in B2B? Basically, B2B buyers increasingly want the same shopping experience they have as consumers on B2C e-commerce sites. The same people who buy shoes online are also buying […]
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Mobile App & Site Design – Responsive design makes its case – Internet Retailer
Responsive design makes its case Analysis from Internet Retailer’s newly published 2014 Guide to E-Commerce Site Design & Usability lays out the pros and cons of this much-discussed design technique that adapts the look of a retail web site to the device the consumer is using. Read full story:
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Playing the Price Game | STORES.org
The catalyst behind this move is “dynamic pricing,” a strategy that is the direct result of Internet price transparency. It refers to frequent price changes based on customer traffic, demand, weather, time of day, loyalty card data, competitive factors and some complex algorithms. The concept of dynamic pricing has been enormously successful for industries like […]
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Amazon tightening grip on showrooming
Amazon takes showrooming to next level with image recognition … mobilemarketer.com Amazon is tightening its grip on showrooming with a new image recognition application feature that cuts down on the number of steps it takes for a consumer to find and buy a product – read full story by Mobile Marketer’s Lauren Johnson […]
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Abercrombie & Fitch uses predictive analytics for design, pricing | Chain Store Age
Read full article published BY DAN BERTHIAUME OF Chain Store Age Magazine: Abercrombie & Fitch uses predictive analytics for design, pricing | Chain Store Age. “By using First Insight to identify more winning products and price them appropriately, we are increasing speed to market with the right styles which will yield increases in sales and margin. . . […]
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Newegg Launches $50 Amazon Prime Competitor
“We always seek ways to improve the customer experience and implementing a benefit program is the latest example of how we’re making it easier and more rewarding to shop at Newegg.com,” Soren Mills, Chief Marketing Officer of Newegg North America