“7 Keys To Great SEO: What SEO practices are most important nowadays for brand publishers?”

Answers to Seven keys to successful SEO:

  1. Original, engaging stories always win.
  2. Keyword and audience research still matters.
  3. Great headlines are key.
  4. Better content > more content.
  5. Optimize on both the page and platform level.
  6. Get inbound links.
  7. Social matters to search, in more ways than one.

Read details of what each key truly means for SEO greatness – full article by Dori Fern located at Contently . . .

What Amazon Knows That Distributors Don’t – Internet Retailer

An interesting blog post by Ragda Bodla (Director, Industry Marketing, NetSuite Inc.) on Internet Retailer today is a good read:  “What does Amazon know about succeeding in B2B? Basically, B2B buyers increasingly want the same shopping experience they have as consumers on B2C e-commerce sites. The same people who buy shoes online are also buying supplies for their companies, and they demand the availability, convenience and service [found] on consumer sites Tomkins said during a recent Tomkins International webinar: ‘Competing with the Big Dogs: Standing Up to Google and Amazon‘ . . . Five key B2C lessons distributors should learn to succeed in delivering the consumer-like experience its customers expect and are already receiving from competitors. . . “  continue reading full post on Internet Retailer website.