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Study indicates that B2B audiences are avid consumers of business content online
Clutch’s survey of 384 consumers of online business content found that 87% of respondents frequently encounter business content using search engines, slightly more than the 85% who find business content through social media and 75% who encounter content most frequently on company websites. The study indicates that B2B audiences are avid consumers of business content online…
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How To Make The Most Of Your Lead Generation Efforts
Need to organize your lead generation efforts but aren’t sure where to start? — Read on www.forbes.com/sites/forbesagencycouncil/2018/08/08/how-to-make-the-most-of-your-lead-generation-efforts/
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The missing step in B2B e‑commerce conversions
If you look at global budget trends among chief marketing officers and compare that specifically to budgets for B2B e-commerce marketers, you’ll find some interesting overlaps and insights. For instance, in the 2017-18 Gartner CMO Spend Survey, which includes CMOs at both B2C and B2B enterprises, a full two thirds of respondents said they plan…
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Organic Search is Responsible for 64% of Web Traffic vs. PPC
Organic Search Is Actually Responsible for 64% of Your Web Traffic (Thought Experiment) — Read on www.conductor.com/blog/2014/07/organic-search-actually-responsible-64-web-traffic/
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Why Your SEO Focus Should Be Brand Building
www.searchenginejournal.com/seo-guide/brand-building-strategy/
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Why Content Marketing Is a Fool-Proof SEO Strategy Today
www.searchenginejournal.com/content-marketing-fool-proof-seo-strategy-today/255885/
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Practice useful marketing for local business content success
searchengineland.com/practice-useful-marketing-for-local-business-content-success-
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Education: Learn The New Rules of Digital Marketing for Fashion Industry
apple.news/A24YbtsuxP4ubKSKzcnNlSQ
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Multinational Conglomerate GE Goes All In On Content Marketing
apple.news/AS7mNEsQMTzK2wqspqzRplQ [Source: Forbes] Major brands are using custom content as an increasingly important part of their marketing mix. The world of content marketing, from digital native posts to lush print magazines, is thriving—one of the few areas of ad-based media that’s booming outside the duopoly of Facebook and Google. In fact, the global content marketing…