Asian-American Influencers Make Their Mark on the U.S. Mainstream
THE MARKETABILITY OF ASIAN-AMERICAN SOCIAL INFLUENCERS In our recent 2018 Asian-American consumer report, we document the outsized and trendsetting usage of digital platforms by Asian-American...
The missing step in B2B e‑commerce conversions
If you look at global budget trends among chief marketing officers and compare that specifically to budgets for B2B e-commerce marketers, you’ll find some interesting...
Amazon’s Big Weakness in the Supreme Court Sales Tax Ruling
apple.news/A8BI3_bViQi-_oD5roBDxhA source: TheStreet As much as 0.3% of the retailer's sales could be at risk following Thursday's Supreme Court ruling, an analyst says. Amazon.com Inc....
Amazon tightening grip on showrooming
Amazon takes showrooming to next level with image recognition ... mobilemarketer.com Amazon is tightening its grip on showrooming with a new image recognition application feature...
Google Adds “Multi-Currency E-Commerce Support In Google Analytics . . .”
From Google Analytics Blog: "Multi-Currency support for eCommerce provides Google Analytics users with the ability to track transaction metrics (total revenue, tax, and shipping &...
E-commerce driving regionalization of distribution networks – DC Velocity
E-commerce driving regionalization of distribution networks – DC Velocity, Move would allow retailers to cut delivery times, simplify returns. Stifel, Nicolaus & Co. "projected that...