mobile commerce - Dan Strickland on All Things in Digital

Forward-Thinking B2B Marketers Partner With Influencers To Create Cross-Channel, Long-Term Campaigns

Risk aversion is becoming a top motivator for B2B buyers. Research shows 78% of buyers are dedicating more time to researching solutions and are increasingly turning to peers and thought leaders for relevant insights. Demand Gen Report’s 2018 B2B Buyers Survey demonstrates the growing influence of third-party sources and outside opinions on the buyer journey. […]

July 19, 2018

Amazon tightening grip on showrooming

Amazon takes showrooming to next level with image recognition … mobilemarketer.com Amazon is tightening its grip on showrooming with a new image recognition application feature that cuts down on the number of steps it takes for a consumer to find and buy a product – read full story by Mobile Marketer’s Lauren Johnson […]

February 7, 2014

Responsive Design: Quick Guide for Email Templates and Websites

Seven out of ten recipients will delete an email if it doesn’t look good or work well on their tablet or smartphone, and the same goes for websites

August 26, 2013

Is it really mobile vs. social or mobile + social = commerce?

January 16, 2013