Customer PM vs. Product PM

Murshed Zaman

A Program Manager (PM) is defined by a person that is responsible for design and release of a software product or services. PMs are often developer themselves in small companies. In larger companies that is often not the case. A Product PM is responsible for the software whereas a Customer PM is involved with the implementation and service of the software. The lines are often gray – a good Product PM also works with customers and a good Customer PM works with the product group at the design phases.

What is the fundamental difference between a Customer PM and a Product PM? Being the advocate of the customer – the customer PM would like all kinds of features in a product. Especially, if the product is new and there are product gaps to be filled. Some of these features are really important that customers cannot live without and some are…

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