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What Amazon Knows That Distributors Don’t – Internet Retailer
An interesting blog post by Ragda Bodla (Director, Industry Marketing, NetSuite Inc.) on Internet Retailer today is a good read: “What does Amazon know about succeeding in B2B? Basically, B2B buyers increasingly want the same shopping experience they have as consumers on B2C e-commerce sites. The same people who buy shoes online are also buying…